Consumers are tackling home improvement projects, but pros are hurting

michael jhon

  • The coronavirus pandemic has affected Lowe’s’ do-it-yourself and pro consumer bases quite differently, CEO Marvin Ellison said Wednesday.
  • Ellison spoke with National Retail Federation CEO Matthew Shay about Lowe’s’ consumer base.
  • Stuck-at-home DIY shoppers have been spending on home improvement projects, but the company’s significant pro customer base has struggled during the pandemic. 
  • “Customers were a little uncomfortable inviting someone in their home due to the concerns around COVID-19,” Ellison said.
  • But the CEO said that pro and do-it-for-me sales are “starting to rebound” a few months into the pandemic.
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The coronavirus pandemic has resulted in a major boom in home improvement spending, Lowe’s CEO Marvin Ellison said Wednesday.

But that boost in sales largely came from the do-it-yourself crowd, as shoppers felt reluctant to risk allowing professional contractors into their homes over contagion fears. 

The home improvement CEO spoke with National Retail

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